Cookie Policy

Cookie Policy

 At WP Feedback Ltd, we take the privacy rights of our users very seriously and we are committed to protecting and respecting your privacy. This cookie policy sets out how our website uses cookies, as almost all websites and mobile applications do. Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

This cookie policy should be read together with our privacy policy, which can be found here: 

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, access our software, and make any payments.
  • Analytical or performance cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website more relevant to your interests. We may also share this information with third parties for this purpose.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:


Cookie Name / Cookie Title


This cookie is essential for our site to speed up the content delivery on the website by the host.

This cookie connects Google services to enable usage tracking and ads delivery (on other websites).

This cookie allows users to use GIFs within their posts and replies via the Giphy API.

This cookie connects Google services to enable usage tracking and ads delivery (on other websites).

This cookie connects Google services to enable usage tracking and ads delivery (on other websites).

This cookie allows us to pull profile images via the Gravatar API. 

This cookie allows us to understand how users are engaging with our websites. All personal information is excluded.

This cookie allows us to track cart abandonment so that we can help our users jump back to where they left off.

This cookie allows us to A/B test different pages on our sites. To improve the experience on the websites.

This cookie integrates to Stipe for tracking and managing subscriptions for our paid plans.

This cookie allows us to track the journeys between the different pages of the websites. To help us improve the experience and find any pitfalls in the flow.

This cookie integrates to our email and CRM software to track the activity of users that already opted in to receive email updates from us. It will not track any user that is not signed up to the mailing list or is a registered user on the websites.

facebook pixel

This pixel allows us to better deliver facebook ads with filtering that includes and excludes users from different campaigns based on their activity within the websites. This does not track any personal identifiable information that is shown to us at WP FeedBack.

This pixel allows us to track activity done on the embed videos by Wistia. This helps us create more engaging videos that users enjoy watching.

Please note that the following third parties may also use cookies, over which we have no control. These named third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third party cookies are likely to be analytical cookies or performance cookies or targeting cookies:

  • Google Inc. (Google Analytics and Google AdWords);
  • Facebook Inc. (Facebook remarketing).
  • Active Campaign (Emails and marketing software)
  • Funnelitycs (Tracking)
  • OneSignal (Notifications)
  • Hotjar (Tracking)

Please note that we accept no liability for any loss or damage caused by a cookie placed by a third party.

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.

If you are unsure of how to turn cookies off, you can find more information by clicking here:

Except for essential cookies, all cookies will expire after 12 months.